On the business side of craft beer, there’s the harsh reality that breweries are directly competing against other breweries as well as other alcoholic beverages. Most consumers drink a wide variety of alcohol from beer to wine to hard seltzers to spirits. And that last one, spirits, is often conside

Making your own spirits at home is not only interesting, but also a great learning experience. However, preparing any alcoholic beverage by yourself calls for the right care and precision.

Just as a child matures over time, whiskey, brandy, and other aged alcohols become more refined as they sit in barrels for several years. The aging process is critical to many styles of baijiu because it gives them the color and flavor we expect.